New World of AFL Marketing

New World of AFL Marketing

In the exciting world of sports marketing, Holli Oakley began a journey that blended her passion for the game with major steps in her career, during her time with the Australian Football League (AFL). Holli has faced many new challenges and chances to learn while also completing a Certificate III in Business!

Motivated by the idea of jumping into the AFL Industry, Holli embraced the opportunity to gain practical on-the-job experience.

Within the AFL, Holli has discovered more than just a host employer—she found a nurturing environment that helped her find her feet in the marketing world. The unwavering support and encouragement she received during her traineeship has played an instrumental role in the success of her traineeship.

“They are extremely accommodating and have helped make my experience as smooth as possible.”

From managing purchase orders to navigating brand approvals, organising material instructions and delving into digital reporting.

“I also work closely with the commercial partnerships and licensing teams to approve marketing assets from AFL partners!”

Holli’s daily responsibilities are diverse and demanding, contributing to the operation of the AFL’s marketing team.
Every day has fresh challenges and opportunities for personal and professional development.

A standout moment in Holli’s traineeship is her participation in “The Granny” – the AFL Grand Final. The experience of interacting with famous types such as Nic Naitanui and LaMarcus Aldridge highlights the unparalleled opportunities that are offered by AFL traineeships.

Looking towards the future, Holli aspires to secure employment within the AFL, driven by her passion for sports marketing and all the possibilities.

Holli extends heartfelt thanks to AFL SportsReady, particularly her Field Officer Mick Caruso and the mentorship provided by the AFL marketing team, for their invaluable guidance throughout her journey.

Wholeheartedly embracing her choice for a traineeship, Holli’s parents acknowledged her adventurous spirit and a keen interest in further exploring her career path.

When we asked Holli if she would recommend a traineeship:

“Yes, because it allows you to learn valuable skills that you could use in other jobs, it opens you up for so many opportunities.”

Holli liked the idea of opportunities that a traineeship can unlock. A traineeship provides a stepping stone towards a future brimming with possibilities.

As Holli continues to script her story, the new chapters promise an exciting career path ahead!
Go Holli!

Are you looking to add a Trainee to your team?

With over 29 years of experience providing quality job opportunities and launching the careers of thousands of young Australians. AFL SportsReady offers diverse and thrilling opportunities that could take your career to the next level.

Whether you’re just starting in your career or looking to take it in a new direction. AFL SportsReady has something to offer. With a commitment to quality training and support. You can be sure you’ll have the tools you need to succeed.

So why wait? Kickstart your career today by exploring available Traineeships. Whether you’re interested in sports management, business administration or any number of other fields. There’s sure to be a role that fits your skills and interests.

Filling out our Expressions of Interest Form is a useful step if you are unable to find a specific job opening. This helps us identify candidates for future opportunities and reach out if a relevant opportunity becomes available.

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